About the opportunity
This opportunity is with an award-winning mobile app growth consultancy headquartered in Farringdon, London. The consultancy helps global brands across entertainment, retail, health and technology launch, grow and succeed in the app marketplace. Its services cover app store optimisation, user acquisition, retention, engagement and monetisation. The business was recognised by The Sunday Times Best Places to Work 2025 and named App Marketing Agency of the Year at the App Growth Awards 2024. As part of a wider digital group, it offers opportunities for career progression, learning and collaboration.
The Marketing Manager Role
The Marketing Manager will help strengthen the company's brand, generate leads and support business growth. This hands-on position covers content, SEO, digital marketing, analytics and campaigns, with ownership of projects from concept to delivery.
Responsibilities
- Plan and execute multichannel marketing campaigns across digital, social, email and events.
- Create and manage thought leadership articles, case studies, newsletters and social media assets.
- Develop and implement SEO strategies to improve website visibility and organic performance.
- Use analytics and performance data to measure campaigns and identify improvement opportunities.
- Manage and optimise website content using platforms such as Webflow.
- Use SEO tools such as SEMrush to monitor performance, research opportunities and support optimisation.
- Explore and apply AI and AI Search optimisation in content and digital marketing.
- Support HubSpot CRM workflows, marketing automation and reporting.
- Manage and develop strategic partner relationships.
- Support the New Business team with targeted content and sales enablement materials.
- Help coordinate industry events, partnerships and brand-building initiatives.
- Collaborate with marketing and commercial teams.
Requirements
- Experience in B2B marketing, ideally in an agency, digital, PR, technology or SaaS environment.
- Strong knowledge of SEO, content, analytics and digital marketing.
- Experience with SEO and analytics tools such as SEMrush and GA4 or similar platforms.
- Experience with website and content management platforms such as Webflow.
- Strong writing skills and the ability to create clear, engaging content.
- Understanding of AI, AI Search and emerging digital technologies.
- Passion for digital and technology and a commitment to following industry trends.
- Strong organisation and the ability to manage multiple projects and priorities.
- A curious, proactive and self-directed approach, with ownership, resilience, grit and determination.
- Agency experience is beneficial, particularly in B2B, digital or PR; experience in a larger digital agency is an advantage.
What the company offers
- Salary of �45,000��47,000 per year.
- Hybrid working with three days per week in the Farringdon office.
- Opportunities to work with globally recognised brands.
- Career progression within a growing consultancy and wider digital group.
- Exposure to innovative digital, mobile and AI marketing strategies.
- A collaborative and ambitious team environment.
- Development opportunities across SEO, content, analytics, AI and digital marketing.
- An award-winning workplace culture.
Work permissions
Applicants must have the right to work in the United Kingdom. Visa sponsorship is not available.
This role offers an opportunity to develop a marketing career at the intersection of digital marketing, mobile technology, SEO, content and analytics.
Employment type: Full-time. Working arrangement: Hybrid, three office days per week. Location: Farringdon, London, United Kingdom.